Dział Zagraniczny

In collaboration with Maciek, who’s behind 'Dział Zagraniczny,’ we are responsible for refreshing his social media strategy and his visual presence there. Our task was to take the excellent materials he provided organize them for enhanced social media presence, and find a way to diversify his content into more engaging social media formats.

Our strategy incorporated colors and shapes associated with 'Dział Zagraniczny’ and journalism, all the while maintaining the factual and transparent character of his content. A notable challenge was translating his podcast into reels, which we accomplished by finding a way to present it clearly and valued by his audience.